Sea Life Memory Match
brand illustration, packaging, branding
Deliverables
-3 x 3 playing cards
-3 x 2 x 3.6 card box
Designing a unified memory card system required clear visuals and accessible gameplay without sacrificing visual engagement. A consistent illustration style, deliberate color choices, and defined hierarchy were built out to differentiate pairs while keeping the deck and packaging feeling cohesive. The result balances playfulness and function, using repetition and contrast to support intuitive play and a memorable identity.